Tuesday, May 18, 2010
Trick photography doesn't help anyone
It's a beautiful, sunny day here in the rural charente valley, just the kind of afternoon when I should be thanking my lucky stars that I'm not stuck in a west end office thinking about the commute home.
Sadly though I'm seething.
Technology is changing my business, mostly for the better. However, I do now regularly get emails from clients saying "seen this on the internet and it looks great, can you check it out".
Of course, I'm usually happy to do so and it's good that I work with such serious and involved buyers. The bad news is that virtually without exception the fantastic looking "maison de maitre" for €150,000 is blighted.
The wonderful photography, taken with a wide angle lens, skillfully makes 500m2 look like a couple of acres or conveniently stops just short of showing the lorries streaming down the N10 towards Spain and Portugal.
I was out this afternoon visiting one such house - it bore no resemblance to the details on the internet and even whilst driving up I knew I'd just wasted my time going there. I understand that agents & owners want to market the positive attributes of their property but come on, let's keep things realistic.
Finally a true story. Friends were over from England last week and went into the estate agents that are selling their holiday home. They saw the details in the window but with a photo of the wrong house.
When quizzed the agent said:
"I know but it's in the same road as yours and it's much prettier".